Reach your local market
Concentrate impressions in selected ZIP codes, service areas or audience segments instead of buying unnecessary broad-market coverage.
CTV / OTT strategies for local growth
Big-screen impact.
Local-market precision.
Channel Marketing Group helps small and medium-sized businesses reach the right households through streaming TV—combining the credibility of television with smarter targeting, flexible budgets and measurable performance.
Target locallyFocus on the communities and service areas that drive your business.
Reach streamersConnect with viewers across premium ad-supported programming.
Build credibilityShow up on the biggest screen in the home with professional creative.
Measure performanceUse clear reporting to understand delivery and improve results.
Why local CTV
Television is no longer reserved for national brands.
CTV and OTT make it possible to run focused streaming campaigns without paying to reach an entire television market. Your media plan can be built around the customers, geography and business goals that matter to you.
Build brand recognition
Use sight, sound and motion to make your company more familiar and credible when local customers are ready to act.
Optimize around results
Track campaign delivery, learn which audiences respond and refine the media strategy as performance data develops.
Built around your business
A smarter way to reach the customers you want.
CMG develops each campaign around your goals—not a generic media package. We align the geography, audience, creative and investment before launch, then manage the details from placement through optimization.
✓
Market-first planning
Your service radius, competitive landscape and growth priorities shape the campaign.
✓
Professional campaign management
Strategy, media placement, tracking and performance reviews stay connected.
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Budgets designed to scale
Start with a practical test, learn from performance and expand what works.
Strong local-market fits
Where CTV can make a difference
Home ServicesHealthcareFinancial ServicesAutomotiveProfessional ServicesRetail & Hospitality
How we work
From local growth goal to live campaign.
More than 35 years of media and performance marketing experience guides every step.
Define the market
Align on location, audience, offer, budget and the outcome that matters.
Build the plan
Develop the media strategy, targeting approach, schedule and creative direction.
Launch & measure
Place the campaign, confirm delivery and monitor performance.
Optimize & scale
Apply what we learn to improve efficiency and expand winning tactics.
Start a conversation
Let’s build a CTV strategy for your market.
Your marketing shouldn’t be another expense. It should be an investment in growth. Tell Jon where you operate, who you want to reach and what you want the campaign to accomplish.